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Big Brothers Big Sisters partners with LRFW | Arts & Culture

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Big Brothers Big Sisters partners with LRFW
Big Brothers Big Sisters partners with LRFW

(July 6, 2012) Little Rock, AR - Little Rock Fashion Week (LRFW) is teaming up for the second consecutive year with Big Brothers Big Sisters of Central Arkansas (BBBSCA), as its non-profit partner.

Last year, LRFW partnered with BBBSCA to help recruit more mentors, raise funds, and bring more community awareness to BBBSCA's goals of providing "children facing adversity with strong and enduring one on one professionally supported relationships." For Campbell, who was a "little" from age eight to eleven years old, his participation inspired him to do more. This upcoming school year, Campbell will be a mentor to a "little" in elementary school.

"Being a mentor is my life's purpose. It had been a dream of mine for years. After LRFW 2011, I knew the timing was right for me to make it official," says Campbell. "I believe that a great work ethic and transferring it to community involvement makes a bigger impact. That helps bring changes and improvements in our community. LRFW and BBBSCA share similar values in helping kids, so renewing our partnership was a no brainer. I'm honored and thrilled about us working together on future projects."

Attendees of LRFW 2012 can sign up to become mentors and donate money to BBBSCA. Some outstanding Bigs and Littles, selected by BBBSCA, will be LRFW's special guests at LRFW's Young & Fabulous and Posh Expression fashion shows on July 20th and 21st.

"We are so pleased to once again be partnering with Brandon and Little Rock Fashion Week. Brandon is a shining example of Big Brothers Big Sisters mission and our vision for each and every child we serve" says Renee Burks, CEO of BBBSCA. "To witness him come full circle and now give back to an organization that once gave to him is truly a special occasion. There are numerous children in this community that need a mentor and this partnership is one of many very important steps in making that happen."

Now, in its 4th year, LRFW is recognized internationally as the most influential fashion experience in the southern region of the United States. It features fashion labels by local, national and international designers, models, hairstylists, and make-up artists. It's been attended by executives and celebrities from E! Entertainment, MTV, NBC, America's Next Top Model, and Dillard's. Due to its contributions to non-profits, LRFW is a leader in serving the community.

LRFW 2012 is July 16-21. For more information or to purchase tickets visit LittleRockFashionWeek.com. Tickets are available at Uncle T's, Butler Furniture Depot in Little Rock, The Salon Professional Academy, The Joint and Round 1 Fashions (in Conway).

The mission of BBBSCA is to enrich the lives of children and youth by organizing, facilitating, and supporting meaningful one-to-one lasting relationships with caring, responsible role models. LRFW is proud to assist in this worthy mission.  For more information on how to become a Big or Little, please visit www.bbbsca.org or phone 501.374.6661.

LRFW 2012 is sponsored by Oneofakind Talent Inc., The Salon Professional Academy, Sync Magazine, Grisham Law Firm, Holiday Inn Presidential, Riverside at Rockwater, Lulav, Cornerstone Pub, Little Rock Zoo, Diva Shoes by Esha', Upscale Magazine, Bronner Brothers, Inc., J Kelly Referrals, Campbell & Son Lawn Care Service, I Am Model Magazine, Hola! Arkansas, Arkansas En Espanol and The Joint.

Tickets for LRFW 2012 are available for purchase at LittleRockFashionweek.com, Uncle T's, Butler Furniture Depot (Little Rock), The Salon Professional Academy, The Joint (Argenta Arts District), and Round 1 Fashions (Conway).


Representatives from both LRFW and BBBSCA are available for media interviews.  Contact Connie Williams, of LRFW, at 501.240.7004 to schedule interviews or email media@littlerockfashionweek.com. For BBBSCA contact Christel Cater, VP of Marketing and Recruitment, at 501-374-6661 ext. 229 or via e-mail ccater@bbbsca.org.